We started a channel marketing Mapping project for 'Buy Local' Indie Store ebook placements(http://bit.ly/PlaceYourEbookChild2013) and thought we would get clever by adding a link to our clients'(www.sophiasirius.net) offering through a select series of International Airport Bookstores online from WH Smith.
Well today, when checking on map accuracy, lo and behold, WH Smith changed(and imagine did not tell anyone they were doing such an onerous thing...wink..wink) the way that Kobo Ebooks are searched for through their system. Lessons learned:
Beware the weight of an online elephant, as there is a good chance that Your EbookChild will get squashed.
Never(never) assume that Your ebook is visible online unless You are willing to check on that weekly.
Stay focused on community based online speciality bookstores, and stay clear of the huge data warehouse approaches.
Nuff said eh?
This is a Philanthropreneuring YoU Special Project see http://bit.ly/PhilYoUEnroll
And then we have the Ebook4Good edition which comes with Hangout support here http://bit.ly/SocRespEbook2013
Please consider joining our Google + community for weekly Hangouts4Good http://bit.ly/Ebooks4Good
Have started on this Jungle Tour AdVenture in 2013.